Constantly amazed that having completed the hard graft of writing a book, many authors don’t research indie publishing and end up paying large sums to predatory companies whose main income comes from authors rather than readers. So my response to a Facebook request for information on using Author House (or any other such company) is reproduced below:
First rule is don’t use predatory publishers whose business is making money out of authors rather than readers. Explore and understand indie publishing online with KDP. If you then feel learning publishing skills is too much find a publishing co-operative like us which doesn’t charge you, understanding that marketing your book will be a shared responsibility.
This approach should mean as a writer you don’t shell out money unnecessarily, you have a realistic view of likely sales, and you get a good quality book out reasonably edited and with a good cover, and available at a sensible price people might be prepared to pay (paperback £5-£8 eBook £1-£3). Job done and nobody feeling scammed.
So, author warning! Talk to New Street Authors or the Alliance of Independent Authors or someone like us (firstname.lastname@example.org). Whatever you do avoid like the plague all the companies listed below which only exist to make money out of authors: AuthorHouse, Gatekeeper Press, Novum, United p.c., Austin McCauley, Tate, XLibris, America Star Books, Author Solutions, Archway Publishing, Westbow, Balboa Press, Delle Arte Press, Abbott Press, Lulu, Choir Press and many many more you’ll find listed under Self Publishing on every search engine going.